Meaningful personal brands are most likely to succeed According to people around the world surveyed in the Havas Media second annual Meaningful Brands Index, what makes people care about brands, increasingly, is whether those brands improve lives. Umair Haque, the director of the Havas Media Labs and a blogger for Harvard Business Review says that the next…
Market yourself for a career relaunch If you’ve been out of the workplace for awhile, it’s completely normal to feel a bit nervous about restarting your career. As you look to relaunch it, make sure you know how to market your top skills and highlight the value you can add in the workplace. Here are a few…
Branding & Marketing YOU through Teams launches this week Branding & Marketing You through Teams – my new book – will be launched this Friday, 4 October. After months of hard work, I am thrilled that the book is now ready. I honestly believe that anyone who has an interest in marketing or who works in a team…
Three personal branding bad habits you should ditch in 2014 Personal branding bad habits could be sabotaging your brand. Everyone has bad habits. Some are more obvious than others. But many people are not aware of the subtle yet damaging workplace behaviours that have become habitual to them, which could be damaging their personal brands. Once…
Personal branding and marketing tips for introverts Saying ‘no’ to activities or opportunities that are not in line with your personal branding focus is key to building a strong personal brand. Saying ‘no’ is important for personal brands! I often tell clients that what they say ‘No’ to is even more important that what they say ‘Yes’…
Personal branding and marketing tips for introverts There are many ways of branding and marketing yourself for introverts Personal branding is for introverts too. Many introverts have dismissed the option of building and marketing their personal brands, believing that such activities are best left to the extroverts of the world. Yet this means that they often…
Personal Branding for Women – pitfalls to avoid As a businesswoman, I am passionate about personal branding for women. Personal branding for women: where women go wrong As a passionate businesswoman, I understand the desire for greater career success, the need to prove oneself and the constant quest for progress, and I get excited when…