Two lessons women at work can learn from men
Women are not getting ahead and statistics report that the percentage of women at work in top positions has stayed relatively static for the past three years. The problem is…
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Donna Rachelson on Leading Opinion
Watch the latest video clip of CEO Donna Rachelson on Leading Opinion, on the topic personal branding. Click the image below to watch it OR click HERE
5 ways you may be damaging your personal brand on social media
Social media is here to stay and it’s a fantastic tool for building your personal brand. But, like any other tool, if you don’t use it properly, you may do…
6 Easy ways to boost your personal brand
I often tell people that when it comes to personal branding, everything counts. The way you are perceived by others can be affected by anything from how you dress, what…
ONLINE MARKETING Take Your Website from Good to Great
I remember a few years back when every company was rushing to get a website designed because we were told ‘online is the new shop front’. People said having a…
Personal branding: become known as an expert
One of the most effective ways to make sure your personal brand stands out is to establish yourself as an expert. By differentiating yourself, developing niche expertise and marketing yourself…