6 Easy Ways To Boost Your Personal Brand
Boost your personal brand. I often tell people that when it comes to personal branding, everything counts. The way you are perceived by others can be affected by anything from…
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ONLINE MARKETING Take Your Website from Good to Great
I remember a few years back when every company was rushing to get a website designed because we were told ‘online is the new shop front’. People said having a…
Become known as an Expert in Personal branding
Be an expert in personal branding. One of the most effective ways to make sure your personal brand stands out is to establish yourself as an expert. By differentiating yourself,…
Pay attention and build your personal brand
YOU HAVE a personal brand, whether you think about it or not. Your personal brand is what people say about you when you’re not in the room. It’s how your…
Entrepreneurs, you are the brand!
As an entrepreneur, when you first start out on your business journey, before your company has developed a reputation of its own, you are the brand. In other words, before…
Stop and Consider Before You Spend on Market Interventions
This may sound strange coming from a marketing specialist, but spending time and effort on costly marketing interventions (or as I call it, “makeshift marketing”) may be a waste of…