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Are you referable?

With 70% of buying experiences based on how customers feel they are being treated, do you think you are referable? Are you delivering way beyond what you have promised? If you’re getting in new business as a sales person or new opportunities and promotions as a corporate professional, your answer will be a resounding yes.…

Personal branding trends for 2016

Much is written every year about the trends expected to affect any particular given industry. I’ve found, however, that much of the international content is less relevant to South African businesses and business people. For example, while the US presidential campaign may be a major trend in the USA, it has much less impact on…