Founded in 2007, Branding & Marketing YOU is the only South African business specialising in personal and team brand building to future-proof your employees and give your company a competitive edge.
Personal branding and development for individuals, teams and women.
Bring Your Brand to Life Today.
Why Partner with Us?
We offer development courses and workshops to train individuals, teams and women to brand and market themselves, equipping them to futureproof themselves with the skills to thrive in an age where business success relies on strong personal connection.
The result is an engaged, powerful, connected workforce with the tools to develop their own careers – and your business. After all, today, your employees’ personal brand will have an effect on your business goals.
Our development programmes have been implemented in blue-chip companies across South Africa including Absa, Standard Bank, Deloitte, Eduloan, Microsoft, Hogan Lovells, JP Morgan, Novartis, Multichoice, Nedbank, BDO, Oticon, ABInBev, and Discovery.
Branding & Marketing YOU is a fully women owned, operated and led business, spurred by the passion of our founder, Donna Rachelson.
Personalised interventions for employees with maximum impact
Over 3000 corporate professionals trained to date
Sustained and convenient learning solutions though training, e-learning and support services
Brands That Trust Us with Their Personal Branding Success.
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blue chip companies
About Donna Rachelson.
Donna is a driven entrepreneur with a passion for helping corporate go-getters, women and graduates make their mark. She has held a number of marketing director positions in organisations including Nando’s and the South African Institute of Chartered Accountants as well as marketing management positions at Standard Bank and AECI. She believes she can brand and market anything from chicken to chartered accountants.
Her fascination for personal and team branding and its impact on business growth led her to found Branding & Marketing YOU in 2007, and her passion for the development and advancement of women in South Africa was the driving force behind her third book “Play to Win: What Women can learn from Men in Business” and the co-creation of the IgniteHer programme.
She also spearheaded the creation of Seed Engine’s AccelerateHer ® Programme – a bespoke, fully funded, three-month business accelerator for women entrepreneurs, designed to fast-track the development of women-owned businesses, taking into account the unique challenges women face.
Donna has an MBA, is a guest lecturer at GIBS and has lectured at Yale on the YALI programme. In 2018 Donna was named CEO Magazine’s Businesswomen of the Year and was identified by Entrepreneur Magazine as one of SA’s Top 50 businesswomen to watch.
Donna is The Author of Four Books.
Branding & Marketing YOU – provides practical ‘hands-on’ guidance through case studies and is the first South African based personal branding and marketing book.
Branding & Marketing YOU through Teams – mobilises organisational teams to effectively position themselves as adding value and enhancing their visibility and credibility.
Personal Branding for Entrepreneurs – provides quick-fire, practical advice and real-life examples and success stories to help entrepreneurs build and market their personal brands.
Play to Win: What women can learn from men in business – gives women practical ways of ‘leveling the playing field’ and getting ahead in male-dominated environments.