Get out of your personal brand rut

Get out of your personal brand rut Sometimes we get stuck in a rut, doing the same things we’ve always done and missing out on new opportunities and better results because of it. When that happens, it’s important to recognize it and do something about it. Here are five ways to turbo-charge your personal brand:…

Now trending in the workplace

Now trending in the workplace As the year progresses, we’re picking up on some new trends in the way people are working. These growing trends are changing the way people do business. Take them into account as you build and market your personal brand, and be one step ahead of your competitors. Digital personal branding. Statistics…

Become a highly effective networker

Become a highly effective networker Become a highly effective networker Networking is not just about attending cocktail parties and trying to collect as many business cards as you can. In fact, that’s not networking; it’s called missing the point. Networking is a brilliant way to start and build business relationships, but many people don’t do…

Want a more desirable personal brand?

Want a more desirable personal brand? Building your personal brand is about focusing on your unique strengths and talents and finding ways to package those to be the most attractive to others. If you want to find out how to make your personal brand more desirable, read on.  Be distinctive. Discover what makes you truly unique (in other…

Are you damaging your personal brand?

Are you damaging your personal brand? We all have personal brands, whether we think about them or not. But are you damaging yours without even knowing it? Your personal brand is what people think of you and say about you when you’re not in the room. It’s the space you occupy in the minds of others. For…

5 ways to market your skills

5 ways to market your skills One of the concerns people voice to me most frequently is that they are scared to market their personal brand in the workplace in case they come across as being arrogant. You see, many people don’t realize that personal marketing is not about shouting how great you are from the rooftops…

Angelina Jolie: an inspiring personal brand

Angelina Jolie: an inspiring personal brand Great personal brands inspire us. While effective personal branding can be achieved by anyone, not just Hollywood stars; it’s sometimes useful to look at successful celebrity personal brands to learn from them. Angelina Jolie has built a much admired personal brand. With an Academy Award to her name, as…

Meaningful personal brands are most likely to succeed

Meaningful personal brands are most likely to succeed According to people around the world surveyed in the Havas Media second annual Meaningful Brands Index, what makes people care about brands, increasingly, is whether those brands improve lives. Umair Haque, the director of the Havas Media Labs and a blogger for Harvard Business Review says that the next…

Market yourself for a career relaunch

Market yourself for a career relaunch If you’ve been out of the workplace for awhile, it’s completely normal to feel a bit nervous about restarting your career. As you look to relaunch it, make sure you know how to market your top skills and highlight the value you can add in the workplace. Here are a few…