According to Gallup, an American research-based, global performance-management consulting company, companies with highly engaged workforces outperform their peers by 147% in earnings per share. In
Introducing personal branding : ‘your own unique bar code’ Irrespective of age or career stage, nature of business, title or the level of position one
Social media is here to stay and in our digital world, it can affect your personal brand. We’ve all heard the stories of embarrassing Facebook
Life’s a pitch. Seriously. Pitching is part of everyday life, whether it’s running a new idea past your boss or a client, trying to get
3 Excuses Businesswomen use – and need to stop using! The truth is that being a woman in business is tough. We’re not always playing
If marketers want to know whether marketing to children works or not, they need just ask the countless parents who found themselves spending extra at
Much is written every year about the trends expected to affect any particular given industry. I’ve found, however, that much of the international content is
No matter what field you are in you have probably spent January developing your plans for the year – financial, marketing, social media, training and
Understanding the recent shifts in marketing and what they mean for your business Best-selling author Seth Godin recently wrote an article about the shift in
Building your personal brand in a new environment can be challenging. When you’ve moved to a new city or country, made a career change or
“After the embarrassment of Bic’s now-infamous Women’s Day advert (Look like a girl … Think like a man), I was mildly sceptical when the book
In light of recent controversial campaigns by Legit and Appletizer, Branding & Marketing YOU CEO and marketing specialist, Donna Rachelson spoke to Destiny Connect about ‘how
Learn more about Donna Rachelson, founder of Branding & Marketing YOU. Author, speaker and entrepreneur.
