Start-ups, avoid these four marketing mistakes
As an entrepreneur, I network extensively with other entrepreneurs and I am always inspired by their energy, expertise and passion. Yet as a professional in the marketing industry, I often…
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How to handle conflict in the workplace
People tend to underestimate the impact their every action has in the workplace, including their reactions to things other people say and do. As Dan Schwabel, world-renowned personal branding specialist…
Lessons from successful women in business
Frew Murdoch – assistant editor of HR Pulse – and myself were privileged to speak with some of the women who will be speaking at the IPM Women in Business Conference being held at…
Two lessons women at work can learn from men
Women are not getting ahead and statistics report that the percentage of women at work in top positions has stayed relatively static for the past three years. The problem is…
Donna Rachelson on Leading Opinion
Watch the latest video clip of CEO Donna Rachelson on Leading Opinion, on the topic personal branding. Click the image below to watch it OR click HERE
5 Ways To Damage Your Personal Brand Online
Social media is here to stay and it’s a fantastic tool for building your personal brand. But, like any other tool, if you don’t use it properly, you may do…