Getting to know the product called ‘You’
What is personal branding all about? Above all, personal branding is an ongoing process. It can be seen as the art of establishing a prescribed image or impression in the…
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Insights
Personal Branding for Graduates
According to Gallup, an American research-based, global performance-management consulting company, companies with highly engaged workforces outperform their peers by 147% in earnings per share. In Gallup’s 2016 research across 230…
Very pleased to meet you
Introducing personal branding : ‘your own unique bar code’ Irrespective of age or career stage, nature of business, title or the level of position one holds, the impact one creates…
4 Social Media Strategies for Personal Branding
Social media is here to stay and in our digital world, it can affect your personal brand. We’ve all heard the stories of embarrassing Facebook posts that have damaged people’s…
Elements of a Successful Business Pitch
Life’s a pitch. Seriously. Pitching is part of everyday life, whether it’s running a new idea past your boss or a client, trying to get approval for a budget you’ve…
Smart marketing: tapping into the kiddie market
If marketers want to know whether marketing to children works or not, they need just ask the countless parents who found themselves spending extra at Pick n Pay last year…