Insights

How personal branding benefits your company brand (Part 1) Businesses today have it tough. As soon as you develop something new – a competitive premise or a product/ service that…

The inspiration behind my book Have you ever dreamed of sitting down to have a face-to-face conversation with some of South Africa’s leading figures in the areas of media, politics,…

How personal branding benefits your company brand (Part 2) In my previous post, I talked about why I think personal branding will benefit any organisation as a whole. In this…

Effective brands take a stand Most great figures that have helped shape modern history like Martin Luther King, Mahatma Gandhi and Winston Churchill are known and are memorable because they…

Should you believe in the social media buzz? The short answer is yes. And no. Let me explain… Social media can be an extremely useful tool. It helps you to…

Why good work is not enough There’s a common belief keeping your head down, working hard and working well will achieve you business success and recognition. It’s a nice idea,…